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MarketWatchMag.com — MARKET INTELLIGENCE ON SPIRITS, WINE AND BEER

Conjuring Creativity

Despite slow sales, many gin marketers are focusing on new botanicals and flavor offshoots to spur growth

  • Features
  • Mixology

Renewed Relevance

Vermouth has always been a key cocktail ingredient, but now it’s getting the craft treatment

  • Beer Buzz

Partnership Pours

Collaboration beers continue to evolve, creating buzz and driving consumer interest

  • Cocktail Hour

Novice To Specialist

At ABV in San Francisco, Kendra Hada’s hard-earned bartending skills are on display

  • Bar Talk

Creating An Experience

Interactive cocktails offer a fun twist on traditional bar drinks

  • New Products

Invivo X, SJP Spicy Jalapeño White Wine Hits Market

A new New Zealand white wine spices up the category

Bogle Family Vineyards Unveils Chenin Blanc and Riesling

Two new white California wines touch down

Black Girl Magic Sweet Red Frizzante Launches

The McBride Sisters Wine Co. unveil a sparkler layered with notes of luscious dark fruit and light sweetness

  • New Products

Josh Cellars Seaswept Sparkling Arrives

Deutsch Family Wine & Spirits introduces a new California bubbly

  • Features

Tapping Into A Mega-Retailer’s Success

South Carolina liquor retailer Micky Finn’s has leveraged its growth by building stores near the state’s Buc-ee’s locations

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